Privacy Policy

Privacy Notice

Water Risk Monetizer services, including (without limitation) our website and other interactive properties through which the services are delivered (collectively, the “Service”) are owned, operated and distributed by Ecolab USA Inc. (referred to in this Privacy Notice as “Ecolab” or “we” and through similar words such as “us,” “our,” etc.). This Privacy Notice outlines the personal information that Ecolab may collect, how Ecolab uses and safeguards that information, and with whom we may share it.

Ecolab encourages our customers, visitors, business associates, and other interested parties to read this Privacy Notice, which applies to all users of the Service. By using our Service or submitting personal information to Ecolab by any other means, you acknowledge that you understand and agree to be bound by this Privacy Notice, and agree that Ecolab may collect, process, transfer, use, and disclose your personal information as described in this Notice. IF YOU DO NOT AGREE WITH ANY PART OF THIS PRIVACY NOTICE OPLEASE DO NOT USE ANY OF THE SERVICES.

What personal information do we collect about you?

Personal information (also commonly known as personally identifiable information (PII) or personal data) is information that can be used to identify you, or any other individual to whom the information may relate.

Ecolab is committed to maintaining all reasonable precautions to assure the privacy and security of personal information gathered by Ecolab. During your use of the Service or through other communications with Ecolab, personal information may be collected and processed by Ecolab. The personal information that we collect directly from those registering for the Service, includes the following categories:

  • Contact information (e.g. name, company, address, telephone number and e-mail address).
  • Other information that may be exchanged in the course of engaging with the Service. You will be aware of any subsequently collected information because it will come directly from you (e.g. job title, additional contact information, areas of interest, and professional affiliations).

When providing personal information to Ecolab as described in this Notice, that personal information is collected directly from you (via registration, surveys, answering questions, or other means), and you will know the precise personal information being collected by us.

How does Ecolab use of personal information?

Subject to the terms of this Privacy Notice, Ecolab uses the above described categories of personal information in several ways. Unless otherwise stated specifically, the above information may be used for any of the following purposes:

  • to administer the Service to you;
  • to respond to your requests;
  • to distribute communications relevant to your use of the Service, such as system updates or information about your use of the Service;
  • as may be necessary to support the operation of the Service, such as for billing, account maintenance, and record-keeping purposes;
  • to send to you Ecolab solicitations, product announcements, and the like that we feel may be of interest to you (you may “opt out” of receiving these marketing materials);
  • in other manners after subsequent notice is provided to you and/or your consent is obtained, if necessary.

We do not sell, re-sell, or distribute for re-sale your personal information.

How do we share your personal information with third parties?

We may provide any of the described categories of personal information to Ecolab employees, consultants, affiliates or other businesses or persons for the purpose of processing such information on our behalf in order to provide the Service to you. In such circumstances, we require that these parties agree to protect the confidentiality of such information consistent with the terms of this Privacy Notice.

Ecolab is the commercial operator of this website and may use third-party service providers to assist in hosting as well as providing software and content for the Service and providing other services.Ecolab may disclose personal information supplied by you to these third parties who provide such services under contract to protect your personal information.

In addition, where consistent with the laws and regulations of the relevant jurisdiction, Ecolab may disclose personal information if such disclosure is:

  • a use of the personal information for an additional purpose that is directly related to the original purpose for which the personal information was collected;
  • necessary to prepare, negotiate and perform a contract with you;
  • required by law or the competent governmental or judicial authorities;
  • necessary to establish or preserve a legal claim or defense;
  • part of a corporate restructuring, sale of assets, merger or divestiture; or,
  • necessary to prevent fraud or other illegal activities, such as willful attacks on Ecolab information technology systems.

Retention of personal information

In general, Ecolab will retain your personal information only for as long as is necessary for the purposes set out in this Notice, plus 10 years, or as otherwise required by the laws and regulation of a particular jurisdiction. For example, data will be retained during the time period that you are authorized to use this website, including any of Ecolab’s tools accessible through this website.

We will retain and use personal information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.

Ecolab will also retain usage data for internal analysis purposes. Usage data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of the Service, or we are legally obligated to retain this data for longer periods.

Cookies, Device Data, and How it is Used

When you use our Service, we may record unique identifiers associated with your device (such as the device ID and IP address), your activity within the Service, and your network location. Ecolab uses aggregated information (such as anonymous user usage information, cookies, IP addresses, browser type, clickstream information, etc.) to improve the quality and design of the Service and to create new features, promotions, functionality, and services by storing, tracking, and analyzing user preferences and trends. Specifically, we may automatically collect the following information about your use of Service through cookies, web beacons, and other technologies:

  • domain name;
  • browser type and operating system;
  • web pages you view;
  • links you click;
  • IP address;
  • the length of time you visit the Service;
  • the referring URL or the webpage that led you to the Sites.

We may also collect information regarding application-level events, such as crashes, and associate that temporarily with your account to provide customer service. In some circumstances, we may combine this information with personal information collected from you (and third-party service providers may do so on behalf of us).

In addition, we may use “cookies,” clear gifs, and log file information that help us determine the type of content and pages to which you link, the length of time you spend at any particular area of the Service, and the portion of the Service you choose to use. A cookie is a small text file that is sent by a website to your computer or mobile device where it is stored by your web browser. A cookie contains limited information, usually a unique identifier and the name of the site. Your browser has options to accept, reject or provide you with notice when a cookie is sent. Cookies allow Ecolab to serve you better and more efficiently, and to personalize your experience with the Service. We may use cookies for many purposes, including (without limitation) to save your password so you don’t have to re-enter it each time you visit the Service, and to deliver content (which may include third party advertisements) specific to your interests. Ecolab will make reasonable efforts to ensure compliance with the laws and regulations of relevant jurisdictions with regard to cookies.

We may use third party service providers to help us analyze certain online activities. For example, these service providers may help us measure the performance of our online campaigns or analyze visitor activity on the Service. We may permit these service providers to use cookies and other technologies to perform these services for Ecolab. We do not share any personal information about our customers with these third-party service providers, and these service providers do not collect such information on our behalf.

International Data Transfer

If you are located outside the United States, in particular if you are located in Switzerland, the United Kingdom, or the European Economic Area (“EEA”), please note that we and our servers are located in the United States. Any information that you provide to us may be transferred to and processed in the United States or other countries around the world where we do business. Although this may include recipients of information located in countries where there may be a lower level of legal protection for your personal information than in your country, we will protect your information in accordance with requirements applicable to the law in your particular jurisdiction and take steps to only share with third parties that offer similar protection. By using our Service, you unambiguously consent to your information being transferred as disclosed herein.

European Data Privacy Rights

If you are located in the EEA, Switzerland, or the United Kingdom, the General Data Protection Regulation (“GDPR”) and similar laws grant you certain rights. In particular, the right to access, correct, and delete the personal information we hold about you. Ecolab will retain your personal information for the length of time you engage with our services as described in the retention section of this Notice, until you request deletion of such personal information.

In certain circumstances, you have the following data protection rights:

  • The right to access, update or delete the personal information we have on you.
  • The right of rectification. You have the right to have your personal information rectified if that information is inaccurate or incomplete.
  • The right to object. You have the right to object to our processing of your personal information.
  • The right of restriction. You have the right to request that we restrict the processing of your personal information.
  • The right to data portability. You have the right to be provided with a copy of the personal information we have on you in a structured, machine-readable and commonly used format.
  • The right to withdraw consent. You also have the right to withdraw your consent at any time where we relied on your consent to process your personal information.

In order make a request regarding your personal information, please contact (630) 305-2940 or

If you have a comment, question, or complaint about how we are handling your personal information, we hope that you contact us at (630) 305-2940 or in order to allow us to resolve the matter. In addition, if you are located in the EEA, you may submit a complaint regarding the processing of your personal information to the EU data protection authorities (each a “DPA”). The following link may assist you in finding the appropriate DPA:

Legal Basis for Processing under GDPR

If you are subject to GDPR or similar laws, our legal basis for collecting and using the personal information described in this Notice depends on the personal information we collect and the specific context in which we collect it.

We may process personal information because:

  • We need to perform a contract with you;
  • You have given us consent to do so;
  • The processing is in our legitimate interest to offer the Service, when that legitimate interest is not overridden by your rights;
  • To comply with the law.

Where personal information is processed based on consent, GDPR permits EU residents to withdraw such consent at any time. To do so, please contact us as described in this Notice. If there is a different legal basis that would permit us to continue processing your personal information after withdrawing consent, we will notify you of that legal basis at the time of your request.

California Privacy Rights

If you are a California resident, California law may provide you with certain rights with regard to your personal information under the California Consumer Privacy Act (“CCPA”). Throughout this Privacy Notice you will find information required by CCPA regarding the categories of personal information collected from you, the purposes for which we use personal information, and the categories of third parties your information may be shared with. Please note that the CCPA is not fully applicable to personal information exchanged in a business to business transaction. While Ecolab treats the personal information of all customers and Website visitors with the same degree of care, you may not be eligible for all the rights described herein if your personal information was obtained in a business to business transaction.

As a California resident, the CCPA provides you the ability to make inquiries regarding to your personal information. Specifically, the degree to which you have inquiries beyond what is already provided in this Privacy Notice, you have the right to request disclosure about the collection and use of your personal information over the past 12 months, including:

  • the categories of personal information collected about you;
  • the categories of sources for the personal information collected about you;
  • the business or commercial purpose for collecting your personal information;
  • the categories of third parties with whom your personal information was shared;
  • the specific pieces of personal information collected about you;
  • if your personal information was disclosed for a business purpose, the personal information categories disclosed and the categories of third parties to which the information was disclosed;
  • if your personal information was sold in the past 12 months, the personal information categories sold and the categories of third parties to which the information was sold (NOTE: ECOLAB DOES NOT SELL YOUR PERSONAL INFORMATION).

Please note that you may only make the above requests twice in a 12-month period. You also have the right to request that any of your personal information collected and retained be deleted, subject to certain exceptions. Finally, you have the right to not received discriminatory treatment by Ecolab or any business for exercising any of the rights provided under CCPA.

You may submit a request regarding your rights under CCPA by contacting us at (630) 305-2940 or

If we receive a CCPA request from you, we will first make a determination regarding the applicability of the law, and we will then take steps to verify your identity prior to responding. The steps to verify your identity may vary based on our relationship with you, but, at a minimum, it will take the form of confirming and matching the information submitted in the request with information already held by Ecolab and/or contacting you through previously used channels to confirm that you submitted the request (i.e. confirming identity through the email that we have on file, not the email submitted to make the request).

Your rights as stated here can also be exercised by an authorized agent on your behalf. Ecolab will follow the standards set by the Attorney General of California regarding designation of an authorized agent to exercise rights under CCPA. You may contact the Attorney General of California regarding how an individual can be designated as an authorized agent under CCPA.


Ecolab will not knowingly collect personal information from children under the age of 18.This website is not intended for individuals under 18 years of age.

Security and Data Integrity

Ecolab will take reasonable precautions to protect personal information in its possession and secure against the risk of loss, misuse, unauthorized access, disclosure, alteration and destruction.Ecolab periodically reviews its security measures in an effort to ensure the privacy of personal information.

We employ industry-standard security measures designed to protect the security of all information submitted through the Service. However, the security of information transmitted through the internet or via a mobile device can never be guaranteed. We are not responsible for any interception or interruption of any communications through the internet or for changes to or losses of data. Users of the Service are responsible for maintaining the security of any password, user ID or other form of authentication involved in obtaining access to password protected or secure areas of the Service. In order to protect you and your information, we may suspend your use of any of the Service, without notice, pending an investigation, if any breach of security is suspected.

Ecolab will use personal information only in ways that are compatible with the purposes for which it was collected or subsequently authorized by you. While Ecolab will take reasonable steps to ensure that personal information is relevant to its intended use, accurate, complete, and current, Ecolab is also relying upon each individual to assist in providing accurate updates of his or her personal information.

Links to Other Websites

This website may contain “links” to websites owned and operated by third parties.By accessing these links, which are provided for your convenience, you will leave our site and will be subject to the privacy practices of the other website. Please be aware that we exercise no control over linked sites and Ecolab is not responsible for the privacy practices or the content of such sites. Each linked site maintains its own independent privacy and data collection policies and procedures, and you are encouraged to view the privacy policies of these other sites before providing any personal information. This Notice does not apply to any linked third-party sites.

You hereby acknowledge and agree that Ecolab is not responsible for the privacy practices, data collection policies and procedures, or the content of such third-party sites, and you hereby release Ecolab from any and all claims arising out of or related to the privacy practices, data collection policies and procedures, and/or the content of such third-party sites.

Data Access and Correction

Upon request, Ecolab will grant individuals reasonable access to personal information that it holds about them. In addition, Ecolab will take reasonable steps to permit individuals to correct, amend, or delete information that is demonstrated to be inaccurate or incomplete.Ecolab also relies upon each individual to assist in providing accurate updates of his or her personal information.In order to access, correct, amend, or delete the personal information Ecolab holds about an individual, the individual should contact the following:

PHONE: (630) 305-2940 EMAIL:

Changes to this Notice

Ecolab reserves the right to modify this Notice from time to time in order that it accurately reflects the regulatory environment and our data collection principles. When material changes are made to this Statement, Ecolab will post the revised Notice on our website.

Questions and Comments

If you have any questions or comments about this Statement (e.g. to review and update, or remove your personal information from our database) please contact (630) 305-2940 or